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2017-01-27 / Top 100 People

Nino Vella

President and CEO

New Pig

Nino Vella was appointed president and CEO of New Pig Corporation in 1990. Previously, he served as chief financial officer for four years. Before joining New Pig in 1986, Nino had been a certified public accountant with Edwards, Leap & Sauer of Hollidaysburg.

During his tenure, New Pig has grown from a few hundred products into a multi-channel, multi-brand supplier of more than 3,100 products, expanding into more than 70 countries worldwide, with annual sales increasing from $13 million to more than $200. In addition, the company’s innovative products have won 32 Plant Engineering Product-of-the-Year awards, and its Pigalog Catalog has become one of the most acclaimed in the industry, having won the MultiChannel Merchant Catalog Gold Award 12 times.

A native of Loretto, Pa., and 1978 graduate of Indiana University of Pennsylvania with a Bachelor of Science degree in accounting, Nino and his wife, Diane, reside in State College.

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