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2017-01-27 / Top 100 People

Ethan Wendle

President and CEO

DiamondBack Truck Covers

Ethan Wendle co–founded DiamondBack Automotive Accessories, Inc. in May 2003, with his college friend Matt Chverchko, while at Penn State. He has been president and CEO since that time, and has helped form a team that has grown the company from product concept to a 50 member manufacturing company in Philipsburg, Pa. with over $7 million in annual sales.

Wendle regrets letting the strain of starting a business get to him.

“One of the biggest mistakes I made in my life and career was allowing failure to create stress, anxiety and depression,” he said. “While I still get frustrated at times, I am much quicker to remember that every failure is a teacher and what I learn is more important than what I wanted in the first place.”

Ethan lives in State College with his wife, Kristen, and three daughters, Everley, Anthem and Archer. Ethan is passionate about teaching both social and traditional entrepreneurship, and works often with missions organizations, as well as Penn State student teams. Ethan enjoys hunting and fishing in his free time.

Wendle hopes to grow Diamondback into one of the best manufacturing companies in Central Pa. and feels positive that the potential of the area’s workforce will be able to meet his company’s needs.

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